Thursday, July 10, 2008

Question about ESL Advertising

An Anonymous teacher from the U.S. writes:

"Hi! I was reading on your blog that you have an ebook about setting up an ESL business. I'd be very interested to take a look at it. I've had my own business in a specific niche market for a few years now (teaching English to Japanese speakers, mostly businessmen) but I'm looking to branch out and create a dispatch service for ESL teachers in my area (New York city). Could you give me some pointers on advertising the business and recruiting students?

Many thanks."

Hi Anonymous,

Thank you for contacting me. I'm currently working on the e-book and am glad to let you know as soon as it is finished. I'll probably send a draft out to a few people for free if they are willing to give me comments and critique the book.

As for advertising, I only use It should be useful in your area as well. You may also want to look at the "advertising/marketing" section listed under "Article Topics" on this blog.

Good luck!

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